Stan Kroenke Poised for Major Windfall from Historic NBA TV Deal
Arsenal owner Stan Kroenke is set to benefit significantly from a landmark business deal in the United States. Kroenke’s KSE media and sports group, which includes nine sports teams with Arsenal as its only European entity, is about to reap the rewards of a record-breaking NBA TV deal.
Kroenke’s ownership style has sparked controversy, particularly in the US, where he moved his NFL Rams franchise from St. Louis to Los Angeles.
However, his business acumen and ability to maximize returns from his teams’ brands are undeniable. While Kroenke has taken a more hands-off role at Arsenal, with his son Josh managing operations, his investment prowess remains evident.
Kroenke Set for Windfall from Record NBA TV Deal
One of Kroenke’s prized assets, the Denver Nuggets, who won the NBA championship in 2023, stands to gain immensely from the new 11-year NBA TV deal valued at £58 billion (approximately £5.3 billion per year).
This deal, brokered with Comcast, NBC, Amazon, and ESPN, is the largest in sports broadcast history.
For context, the Premier League’s domestic TV deal, which benefits Arsenal, is worth around £1.6 billion per season.
Although the NBA deal won’t directly impact Arsenal’s finances, the prosperity of Kroenke’s sports empire can indirectly benefit the club by enhancing overall financial stability and cash flow.
The influx of funds to the Nuggets boosts Kroenke’s investment portfolio, providing additional security and resources.
While Arsenal hasn’t yet followed Liverpool’s lead in releasing basketball-themed merchandise, this development underscores their potential to capitalize on such opportunities.
Moreover, any commercial synergy could enhance Arsenal’s presence in the US, strengthening their position in sponsorship negotiations.
With Mikel Arteta’s squad set to visit the US for pre-season ahead of the 2024-25 campaign, Arsenal can continue to grow their American fanbase and attract substantial audiences across the Atlantic.
Stan Kroenke Poised for Major Windfall from Historic NBA TV Deal
